Pirate Nation – Be Loyal & Bold
July 28, 2017 | General
GREENVILLE, N.C. – There's nothing more daunting for opposing athletic teams than walking into an ECU stadium or arena, and seeing a sea of Purple and Gold on game day. When you wear the letters, the logo or even just the colors, you are representing the history of character, determination, pride and service that has built this great university thanks to the countless number of alumni, supporters, students, and staff who carry those same characteristics throughout their lives. There is no better way to show your pride, passion and loyalty than purchasing officially-licensed ECU gear.
By purchasing officially-licensed ECU products – apparel, tailgate tents & flags, decorations for your home or office, and much more – you are directly contributing to the betterment of the University and the Athletics Department. To educate ECU fans about buying licensed merchandise and how not to get taken by social media sites or retail outlets offering unlicensed gear, we are asking Pirate Nation to "Be Loyal & Bold."
This new merchandising campaign, spearheaded by ECU Licensing & Trademarks Office, is designed to raise awareness of buying licensed product and support the University. Through in-game videos at ECU athletic events and social media, the University is spotlighting the importance of buying licensed product, whether to wear or display at games, at work, or at social functions. Fans can identify licensed merchandise by looking for the "Officially Licensed Collegiate Products" label, hang tag, or hologram on their items before purchasing.
Pirate fans are encouraged to visit ECUPirates.com to identify retailers that carry officially-licensed merchandise. Additionally, fans are asked to participate in this campaign by sharing photos of themselves, family and friends wearing licensed ECU gear across their social media platforms and tag their posts with the hashtag #LoyalAndBold. Those who participate have a chance to win special prizes throughout the fall.
Not that fans ever need an excuse to show their Pirate Pride, but here are a few extra special dates to mark on your calendar:
By purchasing officially-licensed ECU products – apparel, tailgate tents & flags, decorations for your home or office, and much more – you are directly contributing to the betterment of the University and the Athletics Department. To educate ECU fans about buying licensed merchandise and how not to get taken by social media sites or retail outlets offering unlicensed gear, we are asking Pirate Nation to "Be Loyal & Bold."
This new merchandising campaign, spearheaded by ECU Licensing & Trademarks Office, is designed to raise awareness of buying licensed product and support the University. Through in-game videos at ECU athletic events and social media, the University is spotlighting the importance of buying licensed product, whether to wear or display at games, at work, or at social functions. Fans can identify licensed merchandise by looking for the "Officially Licensed Collegiate Products" label, hang tag, or hologram on their items before purchasing.
Pirate fans are encouraged to visit ECUPirates.com to identify retailers that carry officially-licensed merchandise. Additionally, fans are asked to participate in this campaign by sharing photos of themselves, family and friends wearing licensed ECU gear across their social media platforms and tag their posts with the hashtag #LoyalAndBold. Those who participate have a chance to win special prizes throughout the fall.
Not that fans ever need an excuse to show their Pirate Pride, but here are a few extra special dates to mark on your calendar:
- Every Friday is a "Paint It Purple Friday" for all of Pirate Nation to show their pride by wearing purple to work, school, out socially, or just around the house.
- Back To School Specials! Shop online at http://shop.ecupirates.com/ between July 30th and August 2nd to receive 20% off all dorm gear. Then between August 3rd and 5th, those shopping online can receive 20% off of bags.
- As the football season approaches, plan now for the designated "Paint It" games during the 2017 season:
- "Paint It Gold" vs. Virginia Tech – Saturday, Sept. 16 (Family Weekend)
- "Paint It Black" vs. Temple – Saturday, Oct. 7 (Hall of Fame Weekend)
- "Paint It Purple" vs. BYU – Saturday, Oct. 21 (Homecoming)
ECU Football Scrimmage (April 3, 2026)
Friday, April 03
04/01/26 Cliff's Cab
Thursday, April 02
Blake Harrell Monday Presser
Monday, March 30
03/26/26 Inside Pirate Athletics
Thursday, March 26


