ECU Athletics Expands Relationship With Paciolan
January 14, 2020 | General
GREENVILLE, N.C. – The East Carolina University Department of Athletics announced today it has renewed and expanded its relationship with Paciolan, a leading solution provider for college athletics.
In addition to using the Paciolan platform for ticketing and fundraising, ECU will now utilize Paciolan's advanced marketing services to drive ticket sales and personalized fan experiences.
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With the extended partnership Paciolan will continue to offer Pirates fans a powerful mobile-centric ticketing experience seamlessly integrated into the ECU Athletics website powered by SIDEARM Sports. Fan can purchase mobile tickets, have them delivered by text message, transfer them to friends and enter events using their phones.Â
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East Carolina will also continue to utilize Paciolan's integrated partnership with StubHub, giving Pirates fans access to the world's most trusted ticket resale marketplace and providing ECU with valuable transactional data and customer insights.
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"We look forward growing our already-strong relationship with Paciolan by working with their ticketing and marketing experts to connect with our fans and elevate their experience," ECU Director of Athletics Jon Gilbert said. "We trust the Paciolan team to deliver leading-edge technology and world-class service, and we are pleased to grow the relationship."
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ECU's staff will also work closely with Paciolan's team to leverage digital advertising across services such as search, social media, display and video campaigns to acquire new fans and engage existing customers. Paciolan's marketing automation solution will be used to deliver automated emails featuring dynamic customer information to meaningfully engage fans before, during and after events.
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"We have worked with ECU for over 25 years, and we are excited to broaden our relationship to include marketing services that integrate into our ticketing platform," Paciolan President and CEO Kim Damron said. "We look forward to driving impactful results together and continuing to raise the bar for ECU fan experiences and revenue generation opportunities."
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About Paciolan
Paciolan, a Learfield IMG College solution, is a leader in ticketing, fundraising, marketing, analytics and mobile solutions with nearly 40 years of experience serving more than 500 live entertainment organizations. Paciolan's technology enables the sale of more than 120 million tickets per year by powering over 140 college athletic programs, more than 100 professional sports and arenas organizations, 75 performing arts venues, and several regional ticketing partners who serve hundreds of venues. Learn more at www.paciolan.com.
In addition to using the Paciolan platform for ticketing and fundraising, ECU will now utilize Paciolan's advanced marketing services to drive ticket sales and personalized fan experiences.
Â
With the extended partnership Paciolan will continue to offer Pirates fans a powerful mobile-centric ticketing experience seamlessly integrated into the ECU Athletics website powered by SIDEARM Sports. Fan can purchase mobile tickets, have them delivered by text message, transfer them to friends and enter events using their phones.Â
Â
East Carolina will also continue to utilize Paciolan's integrated partnership with StubHub, giving Pirates fans access to the world's most trusted ticket resale marketplace and providing ECU with valuable transactional data and customer insights.
Â
"We look forward growing our already-strong relationship with Paciolan by working with their ticketing and marketing experts to connect with our fans and elevate their experience," ECU Director of Athletics Jon Gilbert said. "We trust the Paciolan team to deliver leading-edge technology and world-class service, and we are pleased to grow the relationship."
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ECU's staff will also work closely with Paciolan's team to leverage digital advertising across services such as search, social media, display and video campaigns to acquire new fans and engage existing customers. Paciolan's marketing automation solution will be used to deliver automated emails featuring dynamic customer information to meaningfully engage fans before, during and after events.
Â
"We have worked with ECU for over 25 years, and we are excited to broaden our relationship to include marketing services that integrate into our ticketing platform," Paciolan President and CEO Kim Damron said. "We look forward to driving impactful results together and continuing to raise the bar for ECU fan experiences and revenue generation opportunities."
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About Paciolan
Paciolan, a Learfield IMG College solution, is a leader in ticketing, fundraising, marketing, analytics and mobile solutions with nearly 40 years of experience serving more than 500 live entertainment organizations. Paciolan's technology enables the sale of more than 120 million tickets per year by powering over 140 college athletic programs, more than 100 professional sports and arenas organizations, 75 performing arts venues, and several regional ticketing partners who serve hundreds of venues. Learn more at www.paciolan.com.
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